RGAA Introduces New Membership Program: Promoting Integrity in the Gaming Industry

Date: 2024-05-07 Author: Leon Pierce Categories: EVENTS
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The Responsible Gambling Associates Association (RGAA), founded by a group of industry leaders in 2023, has announced the launch of a new membership program. This move demonstrates the organization's ongoing commitment to promoting integrity and promoting responsible marketing practices.

The RGAA Membership Program will be launched at the SBC North America Summit to continue strengthening the affiliate community and ensuring consumer protection is a top priority.

Importance of the New Program

Max Bichsell, Chairman of the RGAA, noted the importance of this program, stressing that it will be key to their efforts to promote responsible gambling practices and fight for fair regulation in the industry.

RGAA was founded by a consortium of industry giants in 2023 and now, with its expanded membership, it intends to strengthen its influence and build on the goals set by its original members.

Rasmus Soymark, CEO and founder of SBC Gaming, expressed his enthusiasm for the collaboration with the RGAA, emphasizing that their work together will elevate the conversation about responsible gaming practices and player protection.

Obligations of Members

RGAA members are committed to complying with responsible gaming standards by undergoing annual compliance audits. They also receive the respected RGAA Standards of Excellence certification, demonstrating their commitment to consumer protection.

Mark Pedersen, CEO of Better Collective North America and RGAA board member, emphasized the importance of the organization's collective work and commitment to ensuring the safety and security of players in gambling.
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