Cambi and LiveScore Group: Bookmaker Launch in UK and Ireland
Date: 2024-05-31 Author: Alex Crawford Categories: SPORTS BETTING
Last year, Kambi and LiveScore Group entered into a long-term partnership agreement aimed at launching the LiveScore Bet bookmaker in various countries, including the UK and Ireland.
Significant Event before the Football Summer
The launch of LiveScore Bet in the UK and Ireland coincides with the busy football summer ahead of the start of the European Championships and Copa America in June.
Kambi Managing Director, Erik Løgdberg, expressed confidence in the successful launch, highlighting that the collaboration between LiveScore Bet and Kambi technology will provide a high-quality experience for players, responding to the specific needs of each operator.
An Important Step in an Important Market
LiveScore Group CEO, Sam Sadi, highlighted the significance of the launch in the UK and Ireland, identifying them as one of the key markets. The joint effort with Kambi is aimed at providing players with an unforgettable sports betting experience.
This launch is another example of Kambi's successful collaboration with major players in the gambling market. In this context, Svenska Spel Sport & Casino, another partner of Kambi, recently presented its bookmaker.
