Fennica Gaming Launches eInstant Games in Brazil in Partnership with LottoCap
Date: 2024-06-25 Author: Kirill Zagoruyko Categories: EVENTS
Fennica Gaming, a subsidiary of the Finnish national lottery Veikkaus, has taken a significant step in its international expansion by introducing its eInstant games to the Brazilian market. Digital gaming platform LottoCap partnered in this endeavor, bringing innovative, casual-style games to Brazilian players for the first time.
Partnership and Initial Negotiations
The partnership between Fennica Gaming and LottoCap began at an industry event where LottoCap representatives shared with the Fennica Gaming team their expectations and potential for eInstant games. These initial discussions laid the groundwork for further technical integration necessary to successfully bring these games to the Brazilian market.
Fennica Gaming's eInstant games are new to the Brazilian market. These games can be implemented in various gaming events such as deposits and withdrawals. The new licenses allow these games to be offered in a regulated form, providing players in Brazil with a new form of entertainment.
Statements by Company Representatives
Felipe Camara, Head of Product and Marketing at LottoCap, expressed his confidence in the success of the new portfolio:
"We are always looking to offer something new to Brazilian gamers and saw huge potential in Fennica Gaming's innovative portfolio. Proceeds from these games will be donated to good causes and we are confident that these games will find an engaged audience."
Jussi Ronkainen, Gaming Product Portfolio Manager at Fennica Gaming, also noted the importance of this launch:
"We are thrilled to see our gaming portfolio succeed in a new market that has never seen games like this before. We continue our partnership with LottoCap and work together to optimize the games for their players."
The integration process, led by Tung Hoang, Technical Product Manager at Fennica Gaming, went smoothly. The specific needs of regulators and customers were taken into account, ensuring the successful introduction of games into a new market.
Previous Partnerships and Future Plans
Earlier this year, Fennica Gaming partnered with International Game Technology (IGT) to expand the content of its Video Lotteria Terminal (VLT) in Sweden and other international markets. This collaboration included supplying games to approximately 4,000 VLTs in Sweden.
In addition, Fennica Gaming has integrated its eInstant cloud games into the portfolio of German lottery operator Lotto Hessen, continuing to expand its presence in international markets.
The launch of eInstant Games in Brazil in partnership with LottoCap is an important step for Fennica Gaming, demonstrating their commitment to innovation and international growth. New games aimed at casual audiences provide unique entertainment options for Brazilian players, and the partnership with LottoCap opens up new horizons for both companies in the growing digital gaming market.
Partnership and Initial Negotiations
The partnership between Fennica Gaming and LottoCap began at an industry event where LottoCap representatives shared with the Fennica Gaming team their expectations and potential for eInstant games. These initial discussions laid the groundwork for further technical integration necessary to successfully bring these games to the Brazilian market.
Fennica Gaming's eInstant games are new to the Brazilian market. These games can be implemented in various gaming events such as deposits and withdrawals. The new licenses allow these games to be offered in a regulated form, providing players in Brazil with a new form of entertainment.
Statements by Company Representatives
Felipe Camara, Head of Product and Marketing at LottoCap, expressed his confidence in the success of the new portfolio:
"We are always looking to offer something new to Brazilian gamers and saw huge potential in Fennica Gaming's innovative portfolio. Proceeds from these games will be donated to good causes and we are confident that these games will find an engaged audience."
Jussi Ronkainen, Gaming Product Portfolio Manager at Fennica Gaming, also noted the importance of this launch:
"We are thrilled to see our gaming portfolio succeed in a new market that has never seen games like this before. We continue our partnership with LottoCap and work together to optimize the games for their players."
The integration process, led by Tung Hoang, Technical Product Manager at Fennica Gaming, went smoothly. The specific needs of regulators and customers were taken into account, ensuring the successful introduction of games into a new market.
Previous Partnerships and Future Plans
Earlier this year, Fennica Gaming partnered with International Game Technology (IGT) to expand the content of its Video Lotteria Terminal (VLT) in Sweden and other international markets. This collaboration included supplying games to approximately 4,000 VLTs in Sweden.
In addition, Fennica Gaming has integrated its eInstant cloud games into the portfolio of German lottery operator Lotto Hessen, continuing to expand its presence in international markets.
The launch of eInstant Games in Brazil in partnership with LottoCap is an important step for Fennica Gaming, demonstrating their commitment to innovation and international growth. New games aimed at casual audiences provide unique entertainment options for Brazilian players, and the partnership with LottoCap opens up new horizons for both companies in the growing digital gaming market.
