DeepCI renamed to PartnerMatrix Intelligence

In January, PartnerMatrix began the process of integrating DeepCI analytics tools to optimize its clients' revenue, operations and campaigns. The rebranding is a logical extension of this process, allowing EveryMatrix to leverage PartnerMatrix Intelligence's advanced tracking and data analytics capabilities across its branch and agent management systems.

DeepCI co-founder Lewis Sivin has accepted the position of Chief Product Officer at PartnerMatrix and now works with PartnerMatrix CEO Vahe Khalatyan. Khalatyan noted: “At PartnerMatrix, we never stand still and are always looking for ways to improve the offering for our clients. The integration of PartnerMatrix Intelligence into the broader PartnerMatrix offering is a logical continuation of our mission to provide our clients with a comprehensive, one-stop partner solution available from a single source.” .

Sivin emphasized the importance of the integration: "PartnerMatrix Intelligence, formerly DeepCI.com, has established itself as a 'must-have' data management tool for branch managers. Today we are officially joining forces with the market's most powerful affiliate program management platform, PartnerMatrix, to provide brands and partners with everything they need." them financial data, and explain the “why” by pinpointing the pages anywhere in the world that attract the most new investors to brands.”

Khalatyan and Sivin recently appeared at a Huddle event to discuss the new company integration and future growth prospects. Their presentation highlighted the importance of this move to provide PartnerMatrix clients with more powerful and comprehensive tools to manage and optimize their affiliate programs.