Meridianbet concludes largest sponsorship deal with AEL Limassol FC

Meridianbet has become the exclusive sponsor of AEL Limassol, concluding an agreement for the 2024-2025 season. The company's logo will be featured on the front of the new team uniform, highlighting the significance of this partnership. Meridianbet is headquartered in Limassol and this collaboration will strengthen their position in the local market.

AEL Limassol Chairman Andreas Georgiou expressed his enthusiasm for the new collaboration: “It is with great pleasure that we present our main sponsor for the 2024-2025 season. The partnership with Meridianbet represents the largest commercial agreement in the history of our football department and marks a new chapter filled with optimism for the future. We share the same values ​​and vision for the future, and we are confident that together we will achieve great success."

Meridianbet hopes this sponsorship partnership will increase sports betting traffic through its online platform in the Cyprus market. Supporting a popular local club will allow the company to strengthen ties with fans and attract new customers.

The company has had a busy month, with the approval of its sports betting services for the South African market at the end of June, followed shortly thereafter by the introduction of more than 180,000 betting options for Wimbledon 2024. These moves highlight Meridianbet's strategy to expand its international presence.

Meridianbet Cyprus CEO Chrysothemi Valanidou also shared her thoughts on the partnership: “We are pleased to announce a new partnership between Meridianbet and AEL. As one of the leading betting companies in the world, becoming an official sponsor of AEL is part of our strategy to promote sport and fair play. Our decision to support AEL is based on our shared ambitions and we are confident that together we will bring success and excitement to the fans."

The collaboration between Meridianbet and AEL Limassol represents a significant step for both organizations. This partnership will not only strengthen the betting company's position in the Cyprus market, but will also bring new opportunities for the football club. It is expected that this agreement will be the beginning of a fruitful and successful cooperation that will bring benefits and joy to fans and customers.