Playtech and betPARX Announce Relaunch of Betting and iGaming App
Date: 2023-09-18 Author: Dima Zakharov Categories: EVENTS
In a groundbreaking move, the renowned gambling technology giant, Playtech, has teamed up with betPARX to breathe new life into their sports betting and iGaming app in Pennsylvania and New Jersey. This collaboration marks a significant milestone in the world of online gambling, as betPARX's app in these two states is now powered by Playtech's state-of-the-art IMS platform and Player Account Management (PAM) system.
Not only does this partnership bolster betPARX's offerings in Pennsylvania and New Jersey, but it also extends the reach of Playtech's cutting-edge technology. This marks the debut of the IMS technology in these states, promising an elevated online gambling experience for users and solidifying Playtech's position as a leading technology supplier in the betting and gaming industry.
This recent development builds upon a strong foundation established when Parx Casino, Pennsylvania's largest casino, joined forces with Playtech in February 2021, becoming the first US operator to introduce Playtech's leading IMS iGaming platform. Playtech has also collaborated with betPARX and Gun Lake Casino to launch a new iGaming app in Michigan known as Play Gun Lake.
The IMS platform has already gained popularity worldwide, empowering some of the most well-known operators in the gambling sector. Playtech, known for its innovation and success, continues to expand its presence. This launch follows Playtech securing a Gaming Manufacturer License from the Pennsylvania Gaming Control Board, marking its presence in three US states.
Not only does this partnership bolster betPARX's offerings in Pennsylvania and New Jersey, but it also extends the reach of Playtech's cutting-edge technology. This marks the debut of the IMS technology in these states, promising an elevated online gambling experience for users and solidifying Playtech's position as a leading technology supplier in the betting and gaming industry.
This recent development builds upon a strong foundation established when Parx Casino, Pennsylvania's largest casino, joined forces with Playtech in February 2021, becoming the first US operator to introduce Playtech's leading IMS iGaming platform. Playtech has also collaborated with betPARX and Gun Lake Casino to launch a new iGaming app in Michigan known as Play Gun Lake.
The IMS platform has already gained popularity worldwide, empowering some of the most well-known operators in the gambling sector. Playtech, known for its innovation and success, continues to expand its presence. This launch follows Playtech securing a Gaming Manufacturer License from the Pennsylvania Gaming Control Board, marking its presence in three US states.
