Exciting Partnership: Merkur Joins Forces with Gaming Arts to Conquer North American Casino Market

Merkur, a subsidiary of the Gauselmann Group, is renowned for crafting engaging casino games in Germany and worldwide. Their recent collaboration with Gaming Arts is set to open new doors and opportunities in the flourishing North American market. Juergen Stuehmeyer, a board member of Gauselmann, expressed his enthusiasm, stating, "We are excited about the immense potential that this cooperation with Gaming Arts brings to Merkur in our efforts to expand into North America."

Gaming Arts, led by CEO Mike Dreitzer, has been making significant strides in the gaming supplier domain. This partnership reflects their ambition to deliver top-notch gaming experiences to North American players. David Colvin, the owner of Gaming Arts, believes this collaboration is a pivotal moment in their journey towards growth and innovation.

This partnership follows Gauselmann's recent announcement of rebranding its Gauselmann AG subsidiary as Merkur.com AG. This initiative is part of a broader strategy aimed at harmonizing the brand identity within the group. Merkur.com will eventually become the umbrella name for all production and sales channels, both domestically and internationally.