Elys Game Technology Unveils New SportBet for US Sports Betting Enthusiasts

Elys Game Technology, a prominent player in the betting industry, has revealed the grand launch of SportBet.com, an innovative online and mobile sports betting brand. This move signifies a significant milestone as Elys ventures into the US market independently, following a series of strategic partnerships.

The highly anticipated launch of SportBet.com, an online sportsbook, was initially proposed earlier this year, with its official release scheduled for the third quarter. While the exact states and markets where SportBet.com will be available remain undisclosed, Elys has conveyed its plans to expand its online sports betting presence across various US jurisdictions, pending regulatory approvals. This expansion will take place through both direct licensing and market access collaborations in the fourth quarter.

Elys has already established its footprint in the US sports betting arena through partnerships in New Jersey and Washington DC. Since March last year, Elys has powered the sportsbook at the Ocean Casino in Atlantic City, New Jersey. Additionally, the company jointly operates three retail sports betting locations in DC, including the Grand Central Restaurant and Sportsbook, the Cloakroom Gentlemen's Club Over Under Sportsbook Lounge, and the newly opened Grand Central Sportsbook on H Street.

Michele Ciavarella, Elys' Executive Chairman, expressed the significance of the SportBet.com launch, stating that it marks a pivotal step in their North American market strategy through the new Elys America business unit. He emphasized that SportBet.com clearly signifies their dedication to the US market and their aspiration to be recognized as a prominent player in this rapidly expanding industry. Elys Game Technology remains committed to providing an exceptional sports betting experience, driven by innovation, reliability, and responsible gaming practices, with the aim of earning the loyalty of their players.