Bally’s and White Hat Gaming Extend Partnership to New York

Date: 2023-11-15 Author: Dima Zakharov Categories: EVENTS
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Bally’s and White Hat Gaming: A Winning Team in New York
The latest endeavor sees the deployment of White Hat Gaming's PAM solution to enhance Bally’s sportsbook operations in New York. With the sports betting landscape growing increasingly competitive, Bally’s aims to fortify its sportsbooks with reliable and trusted software.

Empowering Bally’s with Cutting-edge Solutions
White Hat Gaming brings a suite of tools, including the Traveling Wallet, enabling Bally’s customers to seamlessly access their account balance, loyalty offers, and bonuses across state lines. The collaboration also encompasses CRM and PAM services, featuring a proprietary cashier, diverse payment methods, 24/7 support, and robust player protection tools.

Future Expansion Plans
This collaboration is not a one-off, as Bally’s and White Hat Gaming plan to continue their expansion together. Bally’s CEO Robeson Reeves expressed excitement about the partnership, stating that it has accelerated their growth strategy in both online and retail gambling.

Upcoming Launches
Reeves confirmed more launches in the pipeline, revealing a busy schedule ahead for Bally’s. The company remains committed to expanding its presence in the regulated gambling sector.

Smooth Experience for Sports Bettors
White Hat Gaming CEO Phil Gelvan highlighted the speed at which they deployed PAM solutions with Bally’s in six states over three months. Gelvan emphasized their ability to swiftly provide operators with the necessary tech stack for a quick and smooth launch.

Expanding Presence
White Hat Gaming's recent authorization and deployment of its PAM solution in Maryland further demonstrate the company's expanding presence in multiple states.
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