Genius Sports Expands Partnership with FanDuel to Boost Fan Experience
Date: 2023-11-15 Author: Dima Zakharov Categories: SPORTS BETTING, EVENTS
Revolutionizing NFL Betting with BetVision:
Earlier this year, Genius Sports introduced BetVision, a transformative streaming solution that revolutionized NFL betting by seamlessly combining streaming and wagering. Now, under the expanded agreement, FanDuel is set to integrate BetVision into its premium NFL offering.
Enhanced Sports Viewing Experience:
FanDuel users will benefit from an enriched sports viewing experience, with the ability to watch data-packed NFL games directly within the app. This integration aims to keep fans engaged without the need to switch between platforms.
Genius Sports' Continued Exclusive Services:
Genius Sports, as the exclusive distributor of NFL Official League Data, will maintain its role in providing FanDuel with access to NFL’s Next Gen Stats data and the official sports wagering data feed. This ensures that FanDuel continues to receive top-tier sports data services.
Future Integrations and Features:
The partnership plans to integrate more of BetVision's key features in the future, such as integrated betting odds, in-game betting alerts, data-driven augmentations, and the ability to place bets without leaving the video player. This promises an even more immersive and customizable betting experience.
Improving the Fan Experience:
Mike Raffensperger, FanDuel’s Chief Commercial Officer, highlighted the partnership's goal to enhance the betting experience for fans. The collaboration with Genius Sports will create a seamless live betting experience by combining FanDuel's industry-leading product with access to BetVision.
Excitement for the Future:
Mark Locke, Genius Sports’ CEO, expressed his excitement about the expanded partnership, stating that the collaboration with FanDuel allows them to lead a new era of sports betting experiences in North America. BetVision aims to drive fan engagement and accelerate the growth of in-game betting with its personalized and interactive features.
