DraftKings CEO Stresses Product Excellence
In a recent address at the 3rd Annual Craig-Hallum Online Gaming Conference, Jason Robins, the CEO of DraftKings, acknowledged the competitive landscape but reiterated the company's commitment to maintaining a strong product. Despite ESPN Bet's impactful launch, Robins expressed optimism about DraftKings' market standing, citing the company's history of successfully navigating through waves of competition.
Robins Unveils DraftKings’ Next Moves
Looking forward, DraftKings is set to introduce progressive parlays, providing sports bettors with a chance to win consolation prizes even if all legs of their parlays don't hit. Robins sees this as a differentiated product that will meet customer demand. On the iGaming front, Robins considers it a hidden gem for DraftKings, expressing enthusiasm about the untapped potential and significant investments in the product.
International Expansion and New Product Verticals
While acknowledging opportunities for international expansion and new product verticals, Robins emphasized the current focus on the existing market within the United States. He pointed out the benefits of maintaining a singular focus on winning in the U.S. market, citing the potential pitfalls faced by competitors who are distracted by other lines of business.
DraftKings Launches Pick6
In other recent news, DraftKings introduced Pick6, a new peer-to-peer fantasy sports game available in six U.S. states, including Maryland, Minnesota, Oklahoma, South Carolina, Tennessee, and Wisconsin.