Betsson and Hacksaw Gaming's Strategic Move in Spain
Betsson Group and Hacksaw Gaming are set to make waves in the Spanish online gambling scene with their latest collaboration. The partnership aims to showcase Hacksaw Gaming's innovative games on Betsson Spain's platform, enriching the gaming experience for Spanish players. This move is part of both companies' strategy to expand their market reach and capitalize on the opportunities presented by the regulated online gambling sector in Spain.
Consolidating Betsson's Leading Position
Betsson Group is optimistic about the impact this collaboration will have on its standing in Spain. The incorporation of Hacksaw Gaming's diverse and engaging games is expected to elevate Betsson's status as a leading gaming company in the country. This strategic content injection is anticipated to boost player engagement and retention, aligning with Betsson's goal of providing top-notch gaming options to its loyal customers.
A Long-Standing Partnership
This collaboration is not a standalone effort for Betsson and Hacksaw Gaming. The two companies have been working together in various markets, including Croatia and Lithuania, where Hacksaw has played a crucial role in helping Betsson solidify its market presence. The ongoing partnership underscores the commitment of both companies to maintaining a strong and collaborative relationship.
Excitement at Betsson Spain
Laura Sanchez, the Casino Manager at Betsson Spain, expressed her excitement about the partnership, stating, "Exciting news – we're now live with the awesome games from Hacksaw Gaming. Our goal is simple: give our loyal customers a bunch of new and cool games, and this partnership is making it happen." The content deal coincides with Betsson's 60th anniversary, adding a celebratory note to the collaboration.
Hacksaw Gaming's Global Expansion
Hacksaw Gaming CEO Marcus Cordes shared his enthusiasm for the collaboration, emphasizing the company's commitment to becoming a go-to supplier for operators. Hacksaw Gaming has been making strides in global expansion, securing partnerships in Colombia and gaining a strong foothold in the United States through its license in New Jersey.
In summary, Betsson and Hacksaw Gaming's joint venture in Spain marks a significant milestone in their ongoing collaboration, with both companies poised to reap the benefits of the growing online gambling market in the country.