Genius Sports Extends Partnership with FIBA for 10 More Years

In a groundbreaking move, FIBA has chosen to extend its partnership with Genius Sports for an additional 10 years, securing their collaboration until 2035. This extended agreement cements Genius Sports' position as the official data and video capture and production partner for FIBA, as well as its official innovation and technology partner, effective from 2025.

Genius Sports plans to revolutionize the world of basketball with its advanced technology. Their state-of-the-art computer vision technology and AI-powered capabilities will create a seamless and connected solution for collecting live game statistics and producing video content. This marks the first time that FIBA Leagues and National Federations will gain access to an AI-powered automated player tracking system, providing invaluable insights for bettors and enhancing the overall fan experience.

Andreas Zagklis, FIBA's secretary general, expressed excitement about the expanded partnership, emphasizing how Genius Sports' automated solutions will benefit National Federations and Leagues. The technology promises to boost revenue and reduce costs while offering advanced coaching tools, analytics, automated officiating, and broadcast enhancement features.

Genius Sports and FIBA first joined forces in 2004, providing 200 Leagues and National Federations around the world with FIBA LiveStats and FIBA Organizer. This long-lasting partnership has now evolved into an exciting new era of innovation and excellence for the global basketball community.

Mark Locke, CEO of Genius Sports, is enthusiastic about the future, stating that their AI-driven system will empower basketball at all levels by automating data and video collection and delivering high-quality player and team tracking data. This extended partnership between FIBA and Genius Sports promises to be a game-changer, ushering in a new era of technological advancement and growth for basketball worldwide.