Strive Gaming Expands Its Reach Across North America

The gaming industry in North America is witnessing a transformative shift, and Strive Gaming is at the forefront of this evolution. Max Meltzer, the CEO of Strive Gaming, believes that while the initial phase of US gaming expansion emphasized speed, the next phase is all about quality. Strive Gaming, with its sole focus on North America, is proving that there's ample room for challengers to thrive in the region.

Strive Gaming faces competition not only from industry giants but also from operators building proprietary solutions. However, a recent partnership with PointsBet to power its igaming offering in Canada demonstrates Strive's ability to take on and win against the biggest competitors.

While Strive may seem like an upstart, its leadership team boasts a wealth of experience. CEO Max Meltzer and President Damian Xuereb were responsible for numerous deals following the repeal of PASPA, while CMO Jamie Shea oversaw the launch of New Jersey's first mobile sportsbook at DraftKings.

Strive Gaming's platform is designed with industry experience in mind. It offers a configurable solution that can quickly adapt to different state regulations, all from a single office. The company already supplies major players like DraftKings and Betsson's Betsafe, and the recent partnership with PointsBet further solidifies its position.

Amidst industry shifts, Strive believes there's growing scope for outsourcing expertise. While some operators are considering building their own tech stack, Strive emphasizes the importance of focusing on a product that drives long-term value and customer engagement.

Strive's gaming platform offers a unique advantage that is challenging to replicate in-house. Its ability to track customers from a single back office, automate workflows, and leverage data analytics sets it apart from the competition.

Despite delays in online casino regulation, Strive remains optimistic about the growth potential. Max Meltzer predicts that 2024 will be a significant year for sports and icasino approvals, and Strive is well-prepared to capitalize on this opportunity.

Strive Gaming believes in expanding the gaming ecosystem, differentiating the entire gaming experience, not just the sportsbook product. This approach aligns with the evolving trends in North America, where operators aim to reward players dynamically and offer a holistic gaming experience.

Strive Gaming has already signed multiple deals, including some unannounced partnerships. As the industry witnesses increasing competition and tech moves in-house, Strive aims to prove that there is room for innovative gaming platform providers in North America.