Sportradar's Alpha Odds Delivers Impressive 10% Profit Boost in 2023
Date: 2024-02-10 Author: Dima Zakharov Categories: EVENTS
In the world of sports betting, 2023 was a game-changer thanks to Sportradar's Alpha Odds. This cutting-edge automated odds recalculation tool proved its mettle by providing operators with a remarkable 10% increase in average profits compared to conventional odds products.
Launched in 2022, Alpha Odds has swiftly gained traction, with more than 60 operators worldwide adopting this innovative solution. Alpha Odds leverages Sportradar's advanced artificial intelligence capabilities to predict the likelihood of sporting events, empowering operators to make informed decisions and manage risk effectively.
Darren Small, Sportradar's Senior Vice-President of Managed Trading Services, highlighted the tool's impact, stating, "Since Alpha Odds' introduction to the market in late 2022, Sportradar has transformed trading betting markets."
Moreover, Alpha Odds received independent certification from auditors PwC, achieving the International Standard in Assurance Engagement (ISAE) 3402 Type 1 for matching and client invoicing calculation systems. This certification underscores the transparency and accuracy of Alpha Odds' financial aspects, further boosting client confidence.
Sportradar has not only revolutionized its technology but also restructured its leadership team. The new organizational structure aims to streamline operations and foster future growth. With a renewed focus on innovation and efficiency, Sportradar is set to continue reshaping the sports betting landscape.
