Fanatics Launches Online Sports Betting and Casino in Michigan
Date: 2024-02-24 Author: Dima Zakharov Categories: CASINO
Fanatics Expands Reach to Michigan
Fanatics Betting and Gaming (FBG) has made a significant stride in its expansion efforts by introducing its online sportsbook and casino in Michigan. The move signifies the expansion of Fanatics' Sportsbook into its 13th state.
A Unified Platform for Michigan Players
Michigan players can now enjoy both the Fanatics Sportsbook and Fanatics Casino through a unified online platform. The integration of the casino within the sportsbook app enhances accessibility and convenience for users.
Seamless Transition from PointsBet to Fanatics
The launch of Fanatics Sportsbook in Michigan also marks the replacement of the PointsBet brand. Existing PointsBet customers will have their accounts seamlessly migrated to the Fanatics platform, preserving their account details and settings.
Continued Expansion Across the US
FBG's expansion strategy extends beyond Michigan. The company is progressively phasing out the PointsBet brand across the United States following its acquisition of PointsBet US in August 2023. Presently, Fanatics Sportsbook is live in various states, including Colorado, Connecticut, and Pennsylvania.
Record-breaking Performance in Michigan
Michigan's igaming sector witnessed a remarkable surge in revenue, with January figures hitting record highs. The gross revenue from igaming and sports betting combined saw a substantial increase, contrasting the decline in the Detroit land-based casino sector.
Future Prospects
FBG's foray into Michigan aligns with the state's booming online gambling market. The introduction of Fanatics' offerings contributes to the competitive landscape while providing Michigan players with a broader range of options in the digital gaming space.
