Peru's Emerging iGaming Market: Insights from Slot Trumps
Date: 2024-03-22 Author: Dima Zakharov Categories: GAMING
Peru's iGaming Emergence
Peru is stepping into the spotlight as a burgeoning hub for online gambling, set to roll out regulated iGaming in 2024. While Brazil often steals the limelight, Peru's emergence is capturing attention, drawing interest from operators and analysts alike.
The Rush for Licenses
In a flurry of activity, 145 operators scrambled for licenses within a month of Peru's enabling laws taking effect, signaling intense competition and market enthusiasm. The Ministry of Foreign Trade and Tourism (Mincetur) has been at the forefront, overseeing this rapid expansion.
Insights from Slot Trumps
EveryMatrix's Slot Trumps series provides valuable insights into player behavior, shedding light on Peru's unique gambling landscape. Peruvian players stand out for their high engagement levels, averaging 9.5 sessions per player across top games, surpassing figures from Colombia and Brazil.
Big Bets and High Spending
Peruvian players demonstrate a penchant for big bets and high spending, with an average bet size of €1.94, exceeding their regional counterparts. The allure of Buy features, present in 55% of titles, significantly boosts average bets by 70%, indicating a lucrative avenue for operators.
Top Themes and Preferences
Animal-themed slots reign supreme among Peruvian players, followed closely by classic slots, Asian themes, fruits, and mythology. Understanding these preferences is crucial for operators looking to tailor their offerings to the Peruvian market's tastes and preferences.
Unlocking Peru's Potential
As Peru's iGaming market gains momentum, stakeholders are eager to capitalize on its potential. Insights from the Slot Trumps series offer a roadmap for operators, highlighting key trends and preferences shaping Peru's evolving iGaming landscape.
