New Sports Betting Platform in Kansas
Fanatics Betting and Gaming (FBG) has made headlines by unveiling its new Fanatics Sportsbook in Kansas. This launch immediately replaces PointsBet, offering players in the state a fresh platform for sports betting.
Smooth Transition for Kansas Players
Kansas bettors can now access the Fanatics Sportsbook by downloading the app. For existing PointsBet customers, the transition is seamless, with all their data, including usernames, passwords, account balances, rewards points, and responsible gaming settings, automatically transferred to the new platform.
Expansion Across the US
This move marks Fanatics' expansion, bringing its sports betting presence to 17 states across the United States. Recent launches in states like North Carolina and New York, where PointsBet was also replaced, demonstrate FBG's commitment to growth in the US market.
Diversified Offerings
Beyond sports betting, FBG also operates the Fanatics Casino in several states, providing a diverse range of gambling options to users.
Kansas Sports Betting Market Growth
The latest figures from Kansas show significant growth in the sports betting market. With over $200 million in total bets in February and a substantial revenue increase, the state's betting industry is flourishing.
Challenges for Legacy PointsBet
Legacy PointsBet faced challenges in Kansas, with its partnership failing to generate revenue despite significant wagering. This underscores the competitive landscape of the state's online betting market.
Fanatics' entry into Kansas not only signifies a shift in the state's betting landscape but also highlights the intense competition among sports betting operators striving for dominance in the lucrative US market.